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Dress up without the Drama. Everyday basics without the fuss.Both comfortable and hip, as the tagline “Clothing for all children” suggests, Soft is for all kids. Taking inspiration from diverse sources such as classic children’s wear, high fashion, and Brooklyn street style, Soft keeps its cool by tuning into current color, print and silhouette trends while remaining true to the goal of creating extraordinarily comfortable clothing. Every child wants to look AND feel great in their clothing. Tags, seams, buttons, zippers, certain textures and trims can irritate many children to the point of distraction and discomfort and are especially troublesome for children who experience sensory sensitivity. Called “tactile defensiveness” by doctors and therapists, sensory sensitivity is a common symptom of Autism, Aspergers, Sensory Processing Disorder and many developmental disabilities. Soft is the first and only line of clothing designed for children with tactile defensiveness.
Soft Basics lookbook.pdf
Soft Spring Summer lookbook.pdf
Softfinalpressrelease.doc